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About Shotcoda

A video studio that fits under a desk.

Shotcoda exists because making good short videos every day shouldn't mean paying for five subscriptions, hiring an editor or handing your ideas to someone else's cloud.

Harri Reili, founder of Shotcoda

The founder

Harri Reili

Founder · Solutions architect & automation engineer · Estonia · working with creators and teams worldwide

Harri builds automation systems: e-commerce back-ends, research tools and publishing pipelines that run with as little human effort as possible. Shotcoda started as his own experiment: could one desktop PC produce premium Shorts end to end, with only open models? It could. It now runs the @Shotcoda channel and improves with every episode.

Today he builds the same pipeline for creators, educators and businesses who want videos on autopilot and want to own the machine that makes them.

What Shotcoda believes

Own the studio. Automate the work. Keep it honest.

  • Local first. If a good open model can do it on your GPU, it doesn't go to a SaaS.
  • Facts before flair. Every number in a Shotcoda video comes from a sourced fact sheet.
  • Disclose AI. Videos are labelled as AI-generated on every platform.
  • Measure, don't guess. Timings, loudness and quality scores are logged for every episode.
  • Always improving. New open models and faster profiles are tested side by side before they replace anything.
Illustration: a ribbon of ideas passing through frames and becoming vertical videos
Illustration

The company

Shotcoda is a product of Mervantis OÜ

A private limited company registered in Estonia, founded in 2018 and led by Harri Reili.

Legal name
Mervantis OÜ
Register code
14412321
VAT number
EE102319631
Address
Asuvere tee 7-4, Tihemetsa alevik, Saarde vald, Pärnu maakond 86201, Estonia
Email
[email protected]
Website
mervantis.com

Build my video pipeline

Want Shotcoda making your videos?

Tell me what you make and where you publish. I'll check your hardware, build the pipeline around your format and brand, and set it up on your machine. No pricing tables: every setup is different, so you get a straight answer.

What do you need?

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